The PlayCity Agency, established as part of the reform of the gambling and lottery sector, has reported on the results of its first year of operation.
During this time, the agency has managed to implement a number of important changes that had remained on paper for years. The main focus was on market transparency, strengthening state control, and protecting players.
Key results:
- Launch of a test version of the State Online Monitoring System—now, for the first time, the state can track the operations of all operators in real time.
- Full restoration of state control over the lottery sector—for the first time in the last 12 years.
- Introduction of mandatory reporting for lottery operators and restoration of control mechanisms over gambling organizers.
- Active fight against illegal advertising through cooperation with major platforms: Meta, TikTok, Viber, YouTube, and Google.
- The introduction of restrictions for military personnel in collaboration with the Ministry of Defense of Ukraine to protect against gambling addiction.
PlayCity notes that the strategic goal remains unchanged—to create a transparent, regulated, and safe gambling market in Ukraine.
